case study
Stern Grove Festival
Stern Grove Festival is an iconic San Francisco brand that has nearly 100 years of history with this city. Our approach to branding and marketing the event in 2024 was to make sure that legacy comes across in a sweeping brand overhaul that breathed some new life and color into the property. It is a talent rich lineup and we wanted to be able to market that in a fun and engaging way with bold illustrations weaving in and out of the press photos. Our video work highlighted the one-of-a-kind venue in a way that positions it with some of the greatest in the US. It was a true honor to leave our mark on this incredible festival.
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"Stern Grove Festival was looking for an agency to help us up our game in terms of messaging, visual representation, and overall brand building. Due to their experience in music and other related industries, Super Evil Genius has been an excellent strategic thought partner for us in our efforts to strengthen our business. They bring many different skills, perspectives, and resources to the partnership --- and they are fun to work with, to boot! I'd definitely recommend them for any organization looking for an innovative and creative one-stop shop for their marketing and branding needs."
Bob Fiedler
Executive Director — Stern Grove Festival
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